Archive for Website Marketing

Rights to photos and images :: Don't have any problem !

Source :  From Wikipedia on Image Use Policy :

When­ever you upload an image, you should meet the fol­low­ing min­i­mal requirements.

  1. Always tag your image with one of the image copy­right tags. When in doubt, do not upload copy­righted images.
  2. Always spec­ify on the descrip­tion page where the image came from (the ori­gin, some­times called its “source”) and infor­ma­tion on how this could be ver­i­fied. Exam­ples include scan­ning a paper copy, or a URL, or a name/alias and method of con­tact for the pho­tog­ra­pher. For screen­shots this means what the image is a screen­shot of (the more detail the bet­ter). Do not put cred­its in images themselves.

Copy­right and licensing

Before you upload an image, make sure that the image falls in one of the four categories:

Always note the image’s copy­right sta­tus on the image descrip­tion page, and pro­vide spe­cific details about the image’s ori­gin. An Image copy­right tag pro­vides a stan­dard tem­plate for the licens­ing of the image. The image sum­mary pro­vides nec­es­sary details to sup­port the use of the image copy­right tag. An image sum­mary should con­tain the following:

Descrip­tion: The sub­ject of the image
Ori­gin (source): The copy­right holder of the image or URL of the web page the image came from
Author: The orig­i­nal cre­ator of the image, espe­cially if dif­fer­ent from the copy­right holder
Per­mis­sion: Who or what law or pol­icy gives per­mis­sion to post on Wikipedia with the selected image copy­right tag

In addi­tion, the sum­mary might also con­tain the fol­low­ing, where appropriate:

Date: Loca­tion: Other ver­sions of this file:
PBPar­rot will be putting forms online next week to make it eas­ier to deal with image copy­rights.  This has become a big deal in the web world.  The Form is just this infor­ma­tion above , for any pic­tures which are not:  A logo you own, or a pic­ture taken by you or your group, explain­ing who the pic­ture belongs to , and that you have the right to use it.  In the end , if there is a prob­lem, the web owner not the web devel­oper is held respon­si­ble for these pic­tures that were con­tributed to your web­site.  So know where your images came from !  

 

More on Optimizing your website

The num­ber one and two items right now, that increase your vis­i­bil­ity on the search engines is video / Pod­casts and blog­ging.  Whether you are  a B2B or a B2C busi­ness, this will increase your vis­i­bil­ity and present you as intel­li­gent in your field of exper­tise.   It is not enough these days to post twice weekly about your self or your com­pany.  Read­ers are look­ing to be edu­cated con­sumers.  And you are the educator.

1.  Update a daily or weekly video update to your site or

B.  Update a pod­cast to your site

2.  Cre­ate a blog about once a week rel­a­tive to your field.

It’s the year to get noticed !  Need help in any of this?  Don’t hes­i­tate to call on us at 352–514-4996 or write to info@PBParrotDesigns.com or find us on Face­book or Twit­ter to learn more !