Archive for Search Engine Optimization (SEO)

More on Optimizing your website

The num­ber one and two items right now, that increase your vis­i­bil­ity on the search engines is video / Pod­casts and blog­ging.  Whether you are  a B2B or a B2C busi­ness, this will increase your vis­i­bil­ity and present you as intel­li­gent in your field of exper­tise.   It is not enough these days to post twice weekly about your self or your com­pany.  Read­ers are look­ing to be edu­cated con­sumers.  And you are the educator.

1.  Update a daily or weekly video update to your site or

B.  Update a pod­cast to your site

2.  Cre­ate a blog about once a week rel­a­tive to your field.

It’s the year to get noticed !  Need help in any of this?  Don’t hes­i­tate to call on us at 352–514-4996 or write to info@PBParrotDesigns.com or find us on Face­book or Twit­ter to learn more !

What is City Marketing

City mar­ket­ing is the strate­gic pro­mo­tion of a city, or a dis­trict within it, with the aim of encour­ag­ing cer­tain activ­i­ties to take place there.[2] It is used to alter the exter­nal per­cep­tions of a city in order to encour­age tourism, attract inward migra­tion of res­i­dents, or enable busi­ness relo­ca­tion. A sig­nif­i­cant fea­ture of city mar­ket­ing is the devel­op­ment of new land­mark, or ‘flag­ship’, build­ings and structures.[3] The devel­op­ment of cities as a mar­ketable prod­uct has led to com­pe­ti­tion between them for inward invest­ment and gov­ern­ment funding.[4] It is often man­i­fested in the attempts by cities to attract inter­na­tional sport­ing events, such as the Olympic Games. Com­pe­ti­tion between cities exists at the regional, national and inter­na­tional level; and is an effect of globalisation.[5] (From Wikapedia)

SEO

I ask you to answer these ques­tions today:
1. Who is your tar­get audi­ence?
2. Is your con­tent fresh?
3. Who is updat­ing your web­site ?
4. Have you sub­mit­ted Key words and two sen­tences which make me want to buy from you rather than your competitor?

So you have a website !

This blog will be a learn­ing tool on how to mar­ket your prod­ucts and ser­vices through your web­site  !  Stay tuned for daily tips and how to’s .